PUMA as Official Sportswear Partner for America’s Cup

Just days away from the first event of the new look America’s Cup, the America’s Cup Event Authority introduced its official sportswear partner, PUMA. In addition to their role as sportswear partner, PUMA will operate both the official online and pop-up fan shop in ports hosting the 34th America’s Cup races. The first America’s Cup-branded merchandise offerings will be made exclusively available to fans attending the inaugural America’s Cup World Series event August 6 – 14 in Cascais, Portugal.